Film trailers are a brilliant way to get your film out to your target audience before it's release, without them having to stop and read about them. Trailers are used a lot to increase the hype around a film, by showing clips of a film it draws certain people into an audience. For example, showing a well known actor/actress in your trailer will entice fans of that person to come and watch your film, even if - In the case of Red Dawn, with Josh Hutcherson - they aren't one of the key roles in the film.
Trailers are the production/marketing teams chance to showcase the techniques and stars that they've managed to put together for their film.
When making the trailer, you have to be careful not to show too much, nor too less. It has to have the perfect mix between showing off techniques used while hiding narrative details.
No comments:
Post a Comment